Most of the chatter this week is about geopolitical risk, rightfully so. But if you look at what’s actually been climbing the narrative attention rankings, crypto adoption is sitting right behind it at #2 and it got there without an obvious catalyst. No major exchange blowup, no ETF headline, just a slow grind upward through April that’s now showing +42% attention week-over-week.
What I find more interesting than the rank itself is the emotion mix sitting underneath it. Greed and hope are both well above baseline. Fear is slightly elevated but not in a way that reads as distress. The thing that’s notably missing is euphoria, which, if you’ve watched enough of these cycles, is actually kind of the tell. Mania narratives look different. This one reads more like people quietly positioning before the crowd fully arrives.
The lifecycle data supports that read too. It’s in a spreading phase, not yet saturated, reproduction number just barely above 1. That’s the zone where narratives can run for a while, but it’s also where the most overcrowded trades tend to form. So worth watching with some skepticism alongside the optimism.
What’s your view on this?
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