FX Back Office (FXBO), which provides CRM solutions for brokers, has integrated its solutions with Brokeree’s social trading for cTrader. Announced today (Friday), the turnkey solution will allow brokers to launch copy trading services “in a few hours.”
Enhancing Copy Trading
The official press release further detailed that all cTrader brokers can simultaneously access two technologies: a copy trading platform and comprehensive client data monitoring and analytics tools.
“The integration between Brokeree Solutions and FX Back Office (FXBO) marks a significant advancement for brokerages, enabling a unified solution that enhances trading capabilities and client management,” said Dmitriy Petrenko, CEO of FXBO.
“By merging Brokeree’s innovative multi-asset technology with FXBO’s robust CRM and back-office infrastructure, brokers can now streamline processes, boost client engagement, and operate with increased agility. This partnership not only improves operational efficiency but also aligns with the growing demand for comprehensive, integrated solutions in the fast-paced trading industry.”
The integration will also allow brokers to set up automated CRM workflows to notify clients of account milestones, such as portfolio performance triggers.
Copy Trading Demand Remains High
Copy trading was one of the trending services in the retail trading industry a few years ago, but recently, prop trading has attracted more attention. However, demand for copy trading, both among brokers and traders, remains high.
Recently, Brokeree revealed to Finance Magnates that copy trading generated 6 to 20 per cent of brokerages’ trading volume in the last couple of years. Furthermore, in 2024, brokers that run active copy trading campaigns and properly integrate them across other services generated 10 to 20 per cent of their trading volume from copy trading.
Brokeree has also been enhancing its copy trading offerings and has implemented its social trading system with Spotware’s cTrader platform.
Commenting on the recent integration with FXBO, Victor Ivanov, the Regional Head of Business Development (EMEA) at Brokeree Solutions, said: “This integration allows brokers using the CRM system to efficiently leverage the advantages of these comprehensive technologies. This innovation serves our clients’ interests and adheres to the market’s demand for integrated technologies and turnkey solutions.”
This article was written by Arnab Shome at www.financemagnates.com.Retail FXRead More
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